Growing with Shopify

Lunea Bags
Shopify Design & Development

Brief

Lunea Bags unites minimalist design with refined functionality, offering timeless pieces crafted with care. Our Shopify enhancements, from restructured color variants to instalments, coupon integration, and a dedicated wishlist, elevated the shopping experience while preserving the brand’s elegant simplicity.

Website
www.luneabags.com

Main Focus Points

We partnered with Lunea Bags to deliver tailored Shopify enhancements, from rethinking product variant structures to enabling instalments, streamlined promotions, and a dedicated wishlist, all in harmony with the brand’s minimal design vision.

Color Siblings

To enhance merchandising flexibility and improve SEO, we implemented color variants as separate sibling products rather than traditional Shopify variants. This approach allowed each color to have its own product page, imagery, and unique URL while still being linked visually in the storefront.

Discount Coupon

We added a coupon code field in the cart, allowing customers to apply discounts earlier in the purchase journey and increasing checkout completion rates.

Instalments

We integrated an instalment payment option via Viva Wallet, enabling customers to split their purchases into manageable payments and boosting conversion rates for higher-value orders.

Wishlist page

We developed a dedicated wishlist page, enabling customers to save and revisit their favourite products, driving repeat visits and higher engagement.
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